You manage the online sales division for your company. Your website is good, but not great. Online orders make up almost half of all company revenue. Which of the following choices is a valid reason to update a companys sales website?

A.  The new design will result in a 10% increase in the number of repeat customers within the first six months of being implemented.
B.  The existing site uses old technology and has quite a few outages.
C.  The sales team, and hopefully the customers, will find the new design to be more attractive than the existing one.
D.  The new site will better comply with new regulations for accessibility.

state your chosen answer and explain WHY you believe this answer is correct.
Write a 2 pages answering why you chose this answer.

WHO DO WE WANT TO TARGET?
*****Make sure to use company Mac Mart which is a food truck****

Take the business/client/brand you chose last week (MAC MART a food truck) and taking into account your audience and geographic area of interest – select 2-3 zip codes and tell me about your target audience (demographics and psychographics). Use the resources below to obtain your data. The more we know our target, the more effective your social media strategy will be 🙂

Start with the US Census or SimplyAnalytics (LINKS PROVIDED IN RESEARCH TOOLS WALKTHROUGH in Module 5). Remember the narrower your target the more likely your social media campaign is to be successful. If you speak to everyone; you speak to no one.

You will define your audience by providing BOTH demographic and psychographic data. Please refer to this week’s lecture for a refresher on how to obtain psychographic data. Remember, if you have a fictitious client, it will take some thinking and creativity. The most important thing to keep in mind is —– NARROW your audience as much as possible.

Once you gather your data – create a CUSTOMER/CONSUMER PROFILE. Who are these people, what do they like, what makes them tick? And again, USE THE DATA to build these profiles.

Below is a GUIDE – only a guide as some of this information MAY not be relevant – but this guide provides a concise overview of what you are trying to accomplish for this assignment.

    Define the demographics of your target customer. Demographics refer to age, race, gender, income, marital status, educational background and occupation. Provide a range, if necessary, with regard to the last two criteria. Not every customer of yours will have attained the same level of education or will work in the same field.
    Refine your profile by geography or in terms of where your target customer lives. You might be able to say, for example, that your target customer is most likely to live in a single-family home valued at X dollars.
    Take a look further inside your customers home by profiling their household size, structure and family type. In other words, including children, extended family members, and cohabitation style, if any. Define the head of the household, if you can, in terms of who is most likely to guide buying decisions.
    Describe your target customer in terms of psychographics, a social research term that refers to someones personality, interests, lifestyle, and values. Think in terms of your customers hobbies and favorite sports, what type of restaurants she enjoys, what she most likes to do in her free time and if she likes to travel, cook and work out.
    Flesh out your profile by describing your target customers behaviors, particularly in terms of choosing products and services. Think in terms of how convenience, customer service, price, and promotions might motivate her. Consider to what extent she is driven by loyalty to a business.
    Finesse your profile by identifying the attitudes of your target customer. Think in terms of how she thinks and feels about products and services, balancing her emotions with her rational thought process. For example, her desire for prestige might trump her desire for the lowest price, or vice versa. She might put a premium on products and services that make her look and feel good and ignore price altogether.

The websites to use:
https://www.census.gov/
https://www.youtube.com/watch?v=srjrEUrYoXA&feature=youtu.be

Please read the Three Jays Case and prepare a case review. This is a full case analysis.  I provide guiding questions below, that must be answered. However, these answers should be woven into your full case analysis.

Questions to be addressed within your case study:

1. Using the data in case Exhibit 4 and the 2012 annual demand, calculate the EOQ and ROP quantities for the five SKUs schedule to be produced in the last week of June.  How do these amounts compare with those calculated in 2011?  Compare the increases in EOQ’s with the increases in annual demand?

2. Brodie is uncertain if the costs presented in case Exhibit 2 are appropriate for determining the EOQs.  What changes would you recommend, and why?  Should the cost of the three idle part-time workers be included when the production line is down?  Using the 212 annual demand, and your recommendations recalculate the EOQs for the five SKUs.

3.  Compare your results with those obtained using the data in case Exhibit 2.  What do you attribute the differences to?  After speaking to Josh and Jake, Brodie is now sure if the EOQ model is the most appropriate for the current production process.  Evaluate the scheduling method that Jake and Josh are using .  Why are they not following the established system?

4. What recommendations should Brodie present to Jana Fremont at his next meeting with her?

Be certain to include in-text citations and then reference the works at the end of the document APA style.  From time to time, you will find it helpful to include quantitative analysis.  The best way to include this information is in an appendix, table or figure.

Hello,

Please read the requirements:

1-  Introduce the developed financial market for (Switzerland). The project can contain historical development of the market, products, debt securities, Islamic financing assets, derivatives, commodities, listed firms, total turnover, major and sectoral indices, etc….

2-  The project is expected to analyze the performance of that market and how is estimated to be in the future!

3- The project must contain a conclusion and listed references (the best resource is the market website).

4- The project should be conducted on the financial market of (Switzerland).

5-  The length of the project should not be too long (1250 1500) words. DO NOT write too much, and please use easy and simple English (not complicated). plagiarism is strictly forbidden!             

6-  You can use tables and graphs in the project to better present the analyses.

7- Finally, prepare PowerPoint slides for the project, around (6-7) slides; The first and final slide of which the topic title will be written in is not count…

8- Please use and insert pictures and graphs as much as possible in the PowerPoint Slides to a better understanding…

Thank you!

Single space
How different do you think the medias portrayal would be if women were better represented on the boards of major media companies? How could substantive equality be used to increase the number of women on the boards?
a.    answers the question thoroughly, with supporting arguments
b.    answers the question well, with some supporting arguments
c.    answers the question generally, with few supporting arguments
d.    answers the question generally, with no supporting arguments
2.    Do you think your view of women how they should look and behave has been influenced by the media?  Explain why or why not.
a.    answers the question thoroughly, with supporting arguments
b.    answers the question well, with some supporting arguments
c.    answers the question generally, with few supporting arguments
d.    answers the question generally, with no supporting arguments
3.    How different would ad campaigns and TV shows look if formal equality was applied to how women and men are portrayed in the media?
a.    excellent application of formal equality, with examples provided
b.    good application of formal equality, with examples provided
c.    application of formal equality, with few, if any, examples provided
d.    mention of formal equality, with no examples provided
4.    Find an example of an ad or article that illustrates one of the points discussed in the documentary.  Explain how it does so and attach a link to it.
a.    applicable ad or article, excellent explanation
b.    applicable ad or article, good explanation
c.    applicable ad or article, adequate explanation
d.    somewhat related or no ad or article, little, if any, explanation
5.    What was your response to the documentary?  Did it change how you view women’s representation in the media?  Be specific.
a.    thoughtful and complete response to both questions, examples provided
b.    good response to both of the questions, examples provided
c.    good response to one of the questions, few examples provided
d.    response to one of the questions, no examples provided
6.    How did the NY Times article portray Nancy Pelosi, in contrast to the examples of how media portray women politicians in the documentary?  Do you think people would judge her interactions with the president in the same way if she were a man?
a.    answers the question thoroughly, with supporting arguments
b.    answers the question well, with some supporting arguments
c.    answers the question generally, with few supporting arguments
d.    answers the question generally, with no supporting arguments

Form and Substance 10 points
1.    Instructions followed
a.    all instructions followed
b.    almost all instructions followed
c.    multiple instructions not followed
d.    many instructions not followed

2.    Quality of the writing
a.    few grammatical, punctuation errors
b.    some grammatical, punctuation errors, with no disruption to the flow of the paper
c.    many grammatical, punctuation errors with some disruption to the flow of the paper
d.    many grammatical, punctuation errors with significant disruption to the flow of the paper